Shameless Rockers Gummies

Designed packaging artwork for the national launch of Rockers Gummy Candy, a new consumer product distributed through major retailers including Walmart and Target. Collaborated with Sales and Product Development to understand the target audience, market trends, and competitive landscape, creating bold, high-impact packaging that captured consumer attention and differentiated the brand at retail. Developed production-ready print assets with consideration for future adaptation into digital and motion graphics, ensuring a cohesive visual identity across packaging and marketing channels.